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Amélie Chagnon Go-to-Market Strategy Consultant

B.Sc

Looking to increase your revenue or launch a new product?

Every expert will give you the same formula:

  1. Set clear goals and a structure to track results
  2. Build a strong lead acquisition strategy
  3. Create a sales funnel that converts prospects into clients
  4. Retain and grow your customer base

Simple? Maybe a little too simple. So… where do you start?

Amélie Chagnon has been navigating this world for over 15 years. Now working as a consultant, she specializes in go-to-market strategy development: prospecting, business development, and customer retention.

With 10 years of expertise in deploying the OKR (Objectives and Key Results) framework, and a solid background in both international and Quebec markets, Amélie delivers tailored solutions to businesses looking to expand their presence or launch new products locally or globally.

Specialized services for growth-focused companies:

  • Implementation and deployment of the OKR model
  • Development of international and local sales strategies
  • Alignment and training for marketing, sales & customer success teams
  • Optimization of client acquisition processes
  • Sales cycle management for effective growth
  • Design and execution of customer loyalty programs
  • Selection of sales tools to support and accelerate team performance
  • CRM operations management (special expertise with HubSpot)

“My journey through the tech startup world opened my eyes to the challenges companies face in gaining visibility—both locally and internationally. I see go-to-market strategy as both an art and a science, and I love balancing both to drive sales acceleration. After doing this many times as a full-time employee, I’m now excited to adapt and share my methods as a consultant, helping even more businesses grow.” — Amélie Chagnon

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